Nationswell

Disrupt​ ​industries​ ​and​ ​shape​ the​ ​collective​ ​future while​ ​creating​ ​a​ ​more​ ​equitable​ ​world.  

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Builders and pioneers solving our national challenges.

 

Nationswell is  ​a​ ​media​ ​company​ ​focused​ ​on​ ​the​ ​solutions​ ​that​ ​are​ ​driving​ ​America​ ​forward,​ ​with an ecosystem​ that ​includes​ ​networks​ ​of​ ​entrepreneurs​ ​who​ ​are​ ​growing​ ​and​ ​scaling​ ​cutting-edge​ ​and  frontier​ ​technologies​ ​to​ ​solve​ ​real​ ​world​ ​problems.​ ​

Startup Festivus GitHub HQ - San Francisco, CA

Empowering innovators

When we sat down to start planning how to increase our brand awareness and position ourselves as the innovation arm of Samsung by championing of builders, we quickly identified Nationswell as the perfect partner to help us build that idea forward.

For this sponsorship, we decided to create the ​NEXT​ ​Innovation​ ​Challenge:​ ​a​ ​national​ ​competition​ ​to​ ​identify​ ​and empower​ ​the​ ​tech​ ​​entrepreneurs​ ​who​ ​are​ ​building​ ​innovative​ ​solutions​ ​to​ ​bridge​ ​the opportunity​ ​divide​ ​in​ ​America,​ ​specifically​ ​in​ ​the​ ​areas​ ​of​ ​education,​ ​workforce​ ​development, and​ ​economic​ ​empowerment.

By​ ​providing​ ​a​ ​platform​ ​for​ ​their​ ​products​ ​and​ ​startups​ ​to​ ​be​ ​discovered​ ​by​ ​vast​ ​new audiences​ ​of​ ​potential​ ​investors,​ ​customers,​ ​and​ ​users,​ ​we​ ​can​ ​help​ ​them​ ​achieve​ ​their​ ​next level​ ​of​ ​growth​ ​and​ ​success.  

Rock the vote.

The​ ​NEXT​ ​Innovation​ ​Challenge​ ​leveraged​ ​Samsung​ ​NEXT’s​ ​key​ ​partnerships​ ​and​ ​moments in​ ​2018​ ​​ ​including​ ​CES and  ​SXSW​ ​to​ ​maximize​ ​reach. We launched the ​NEXT​ ​Innovation​ ​Challenge​ ​with​ ​a​ ​splash​ ​at​ ​CES​ in 2018 and over the course of the next 9 months, our teams launched a digital campaign were we produced and distributed​ ​high​ ​quality​ ​content​ ​that​ ​drove​ ​awareness,​ ​nominations,  and​ ​rich​ ​conversation,​ ​while​ ​providing​ ​entrepreneurs,​ ​creators,​ ​and​ ​inventors​ ​the​ ​inspiration​ ​to retool​ ​and​ ​think​ ​differently. 

After reviewing hundreds of applications, we narrowed the field down to five finalists: Literator, RaiseMe, Edovo, Sou Sou, and TalkingPoints. Whether it be through improved early childhood education, financial empowerment, or providing better access to technology within the criminal justice system, each company brought a unique approach to how we can use today’s tools to bridge the opportunity divide in America.

At a private event in New York hosted by Samsung NEXT and NationSwell in November 2018, we held a roundtable discussion with the finalists and announced the winner of the challenge live. Our media and network strategy consisted of inviting large corporations, startup founders, venture investors and leaders in emerging technology, (including edtech and fintech) and journalists to attend this event, so that we could receive coverage for the initiative and provide the winner with a platform to announce their product. 

The winner in the challenge was Literator by Michelle Ching. Her product was everything that we were looking for in a winner. Her platform provides tools for teachers to collect one-on-one reading data and provide students with a personalized literacy education. 

NEXT​ ​Innovation​ ​Challenge finalists The Smith - New York, NY

NEXT​ ​Innovation​ ​Challenge finalists
The Smith - New York, NY

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